Watches and Wonders 2025 Bovet
Watches and Wonders 2025 Bovet

The interview: Bovet’s Pascal Raffy on the brand’s 2025 novelties and the evolution of functional complications

by Hamish McDougall
Photography by Kevin Khng

During Watches and Wonders 2025, Bovet once again captured the imagination of collectors and connoisseurs with a presentation that was both poetic and technically bold. From the deeply complex Rรฉcital 28 Prowess 1, hailed for solving the centuries-old challenge of daylight saving time, to the newly unveiled Rรฉcital 30 World Timer, the maison reaffirmed its commitment to handcrafted excellence and meaningful innovation. Each timepiece speaks not only to mechanical mastery, but also to a philosophy rooted in heritage, art and individuality.

Now led by owner Pascal Raffy, Bovet continues to defy convention through limited production, in-house craftsmanship and bespoke complications that respond to real-world needs. Whether through retro-inspired silhouettes or astronomical creations, the Maison preserves the decorative arts while embracing the future.

Boulevard sat down with Pascal Raffy to delve into the soul of the brand, the novelties of 2025 and how Bovet continues to define what true luxury means in watchmaking today.

Bovet Pascal Raffy

Boulevard: Where does Bovet sit in the world of luxury, and what sets the brand apart?

Pascal Raffy: The House of Bovet, founded in 1822, has always stood apart as a singular presence. Edouard Bovet left his village of Fleurier to go to London and then to Guangdong, China, in the nineteenth century. The house has always embraced discovery, respected different cultures and territories, and sought sustainabilityโ€”even in todayโ€™s collections.

In 1822, the House of Bovet was already honouring decorative arts. Edouard Bovet introduced open casebacks to showcase movements, finishings, and techniques. He also perfected the duplex escapement. In 1936, the house patented the one of the first flyback chronographs. So, on one hand, there is the mastery of decorative arts; on the other, beautiful mechanics. This is the soul of the house.

Today, we create astronomical timepieces not because itโ€™s fashionable, but because of a deeper connection. I imagine Edouard Bovet journeying by horse and boat, inspired by natureโ€™s beauty, flavours, and sounds. Thatโ€™s also why I wanted to make astronomical pieces.

Watches and Wonders 2025 Bovet

Bovetโ€™s singularity lies in being fully integrated. We produce nearly all our components in-house (more than 95 per cent). Our facility is open to collectors, expert journalists, and partners. Youโ€™ll interact with 100 artisans and witness how each component is made in-house. Thatโ€™s also why we limit production to around 1,000 timepieces per year. They require care. Quantity isnโ€™t the goalโ€”quality and uniqueness are everything. We also embrace bespoke craftsmanship, just like in the nineteenth century.

What makes Bovet truly different is that, for me, luxury means having a clear identityโ€”youโ€™ll never confuse a Bovet timepiece with anything else; small quantitiesโ€”true luxury isnโ€™t mass-produced; and, finally, handcrafted excellence. I believe that if you are a Swiss house, true luxury must be handcrafted in Switzerland.

Our singularity comes from staying true to who we are. We defend our decorative arts and continue to advance in beautiful mechanics. In the last six years, the House of Bovet has earned five Grand Prix dโ€™Horlogerie de Genรจve (GPHG) awards, thanks to our artisans, for the Miss Audrey, the Grand Rรฉcital, a mechanical exception, and the Rรฉcital 20 Asterium, an astronomical timepiece, as well as the Rรฉcital 26 Chapter 2, and the Rรฉcital 28 Prowess 1. We are consistent and committed to our path.

Watches and Wonders 2025 Bovet

Blvd: Based on that extraordinary history, which past collections best exemplify Bovetโ€™s core values?

Raffy: There are key moments over the past twenty years. 

For example, in 2001, I had serious neck problems. Iโ€™ve always been in the habit of taking off my timepieces and placing them on my desk. Since I prefer folding buckles, my timepiece is usually  placed on its side. But every time I wanted to read the time, I would hurt my neck, because I needed to position myself properly to read it.

In 2010, we patented the first-ever versatile pocket timepiece that could be worn on the wrist. You can convert it, without any tools, into a table clock or a true pocket watch, and you can wear it on both sides. This was a milestone, and again, it relates to the brandโ€™s unique identity.

“What makes Bovet truly different is that, for me, luxury means having a clear identityโ€”youโ€™ll never confuse a Bovet timepiece with anything else.”

Itโ€™s not just about classical expressions. Since 2010, we have been working with Pininfarina, the iconic Italian design bureau, to create co-branded timepieces that are futuristic in form and exceptional in mechanics.

Another milestone has been our ability to truly master our own movements, dials, hands and cases in-house, since 2006. That flexibilityโ€”the ability to interact daily with artisans, engineers, watchmakers, and all departmentsโ€”gives us real freedom.

After that came collections like the 19Thirthy Fleurier, the Monsieur Bovet, and our major complicationsโ€”the Virtuoso X as well as the Virtuoso XI, which is an incredible pure skeleton tourbillon with a rewinding system that gives ten days of power reserve in under two minutes. Thereโ€™s the Dimier collection, the Grand Rรฉcital, the Asterium, the Shooting Star, the Brainstormsโ€”these are ones Iโ€™m most proud of. Then there is the latest grand complication, the Rรฉcital 28 Prowess One, which brings a real solution to a problem humankind has faced for over two hundred years, which is daylight saving time. The singularity of the house lies not in doing for the sake of doing, but in doing with meaningโ€”to help the collector wear a piece of art that also delivers exceptional mechanics.

Blvd: With the Rรฉcital 28 Prowess 1, did you know a solution to daylight saving was possible from the start, or were you simply following an idea to see where it led?

Raffy: The Rรฉcital 28 Prowess 1 is a fantastic story. I was dreaming about three different ways to display time. You have a fully skeletonised perpetual calendar with beautifully finished plates, bridges, and wheels. I wanted the bridges to be curved, which makes chamfering extremely complicated. I also wanted a universal time like the Orbis Mundiโ€”a plain dial divided into 24 segments, rollers for the date and month, a disc for the day, and a brand-new tourbillon carriage positioned at noon, like the sun radiating over the planet. That was my first inspiration.

Then came June 2022. Our artisansโ€”whom I meet with two or three times per weekโ€”came in with the first finished and validated movement of the Rรฉcital 28 Prowess 1. When I saw it, I was, of course, very proud. But in that very moment, I realised there was still something missing, which is the daylight saving time issue.

You can be the owner, the captainโ€”but when your artisans have poured in so much passion and dedication, you want to say something, and yet you hold back. There were about two minutes of complete silence. Then I said to my watchmakers, “It is truly gorgeous. Thank you so much.”

But I also said, โ€œWe need to rework the movement.โ€ When passion takes over reason, which often happens in our relationships, it can be overwhelming. They got nervous. I told them, โ€œPlease, hear me out for just two seconds. Would you like a collector, a journalist, or a partner to ask this question: Why doesnโ€™t the timepiece solve the daylight saving time issue?โ€

“Most of our collections have been designed, conceptualised and developed in collaboration with Pininfarina to create co-branded timepieces that are futuristic in form and exceptional in mechanics.”

Since the pandemic, more than ever, weโ€™ve all been navigating Zoom meetings across Tokyo, the Middle East and the US. I kept getting confused. So I proposed we create a roller systemโ€”24 rollers printed at 90 degrees, connected to the crown with no tools required. It would rotate through four settings: UTC, U.S. summertime, Europe/US summertime, and Europe wintertime. Intuitively, I knew collectors would be delighted. And we would be solving a 200-year-old problem. Every year, the same question returns: Is it wintertime or summertime?

One of our watchmakers, Jacques, raised the objection, โ€œBut Mr Raffy, everyone says daylight saving time will be abolished.โ€ I said, โ€œExactly. Thatโ€™s why we must do it now. If we master this, the timepiece will stand as a witness to two centuries of human history. One side will always be correct.โ€ They loved the idea. Then came the engineering and brainstorming. Just the daylight saving complication alone consists of 199 components.

In the end, we didnโ€™t present the Rรฉcital 28 Prowess 1 in April 2023โ€”we needed eighteen months. It launched in 2024, with the beauty and satisfaction of a meaningful achievement. Everyone agreed that it was worth the effort and the repetition. Since then, itโ€™s hard to imagine traveling or doing international business without wearing the Rรฉcital 28 Prowess 1.

I told myself, the next timepiece must also be beautiful, meaningful and usefulโ€”something I need every day. I wanted to create a middle complication, connected with the planet, in a brand-new case. It was a fascinating process. I asked for pushers to give collectors greater ease with the Rรฉcital 30 World Timerโ€”and thatโ€™s how we designed our next chronograph.

When you turn the timepiece, you see a beautiful box-shaped sapphire crystal. I wanted a vintage touch, with pushers, a day-and-night disc at the centre, and the decorative elegance of a guillochรฉ dial. By pressing the pusher at 2 oโ€™clock, you select the time of year. The pusher at 4 oโ€™clock allows the central 24-hour disc to align with the proper part of the day. Once youโ€™ve selected the season, you turn the two main hands and position Genevaโ€”say itโ€™s 9AMโ€”and verify that the inner 24-hour disc aligns correctly.

We added vintage touchesโ€”a white dial, a strap in the colour of the sky, and ergonomic proportions of 42mm in diameter and 12.9mm thick. On the wrist, it feels more like 39 or 40mm. The case is entirely made in-house. Weโ€™re very proud of it.

Watches and Wonders 2025 Bovet

This is the highlight of the collection. It brings a great sense of pride because it truly reflects what we spoke about earlierโ€”the House of Bovet’s dedication to decorative arts and beautiful mechanics. It offers something that has never existed before, serving a purpose that complements the Rรฉcital 28 Prowess 1. It has meaning, and we pushed it a little further.

Then, the next timepiece came from a challenge I set for myself. I imagined one of my Indian collectors saying, โ€˜Pascal, I live in India all year round, and I want the two main hands to permanently show Delhi time.โ€™ So we rotated the Rรฉcital 30 World Timerโ€™s movement by thirty minutes. The reasoning is reversed, but you can still read the time in the other 24 time zones. It is an invitation to bespoke, and the House of Bovet is all about bespoke.

We began sharing this piece on social media on Sunday. On Monday morning, I woke up to a message from a close friend in Adelaide. He said, “Pascal, you know what to do next. I want my triangle set to reflect Adelaide time.”

This is what makes the house unique. We are proud to remain true to where we come from, to what we create, and to how we do it. Modern tools and materials certainly enhance our work, but the goal remains the sameโ€”to express the most beautiful and meaningful representation of time.

“All timepieces deserve the same level of respectโ€”you wouldnโ€™t favour one child over another. So we treat them all the same way.”

Blvd: Across those two pillarsโ€”your retro expressions and your more technically forward piecesโ€”what is the one unifying element that makes them unmistakably a Bovet creation?

Raffy: Attention to detail and harmony in the way complications are displayed. From the simplest to the most complex, you can sense the continuity and sustainability across the collections. The dialsโ€”the faces of the timepiecesโ€”are crafted with the same precision in our facility. Whether itโ€™s a Rรฉcital 28 Prowess 1 or a 19Thirty Fleurier, each receives the same care, love, and passion.

Take the 19Thirty, for example. Itโ€™s a steel timepiece, but the details matter. The cabochon is genuine sapphire, not synthetic. The caseback is open, not closed. Itโ€™s screwed, not clipped. The bridges, plates, and components are finished just like those in a tourbillon. It has a seven-day power reserve and can be rewound in under a minute using a single barrel.

This equal treatment is essential. All timepieces deserve the same level of respectโ€”you wouldnโ€™t favour one child over another. So we treat them all the same way.

Watches and Wonders 2025 Bovet

Blvd: What are you still learning in the world of watchmaking?

Raffy: Iโ€™m fully aware that I donโ€™t know everything. Every morning, Iโ€™m eager to learn and to listen, whether itโ€™s to objections or advice. There is no limit to creativity.

That said, itโ€™s a long journey to master beautiful mechanics, to perfect a new technique, or even to create a dial. Itโ€™s very complex. A timepiece might look simple, but achieving that simplicity often requires great complexity. And thereโ€™s something truly beautiful in being able to create something that appears effortless. 

So yes, Iโ€™m learning every day. I see beautiful things, and we continue to have many ideas. There really is no limit.

“A timepiece might look simple, but achieving that simplicity often requires great complexity.”

Blvd: Do you think collectors will increasingly demand bespoke pieces that reflect their identity or geography?

Raffy: Bespoke timepieces have always been important to us, and it has been for centuries. Creating a bespoke piece is a way to express a moment or detail of your life. It must be beautifully made, high in quality, and truly unique. Youโ€™re not just collecting a watch, youโ€™re collecting a piece of art. Art matters. It is universal. It is education.

A Bovet timepiece is not made for followers, it is made for opinion makers. People with charisma. People who have seen a lot in their lives and no longer feel the need to show off as a social statement. Instead, they choose an educational code. That is the spirit of the House of Bovet.

“A Bovet timepiece is not made for followers, it is made for opinion makers. People with charisma.”

Blvd: Is there anything else from the current collection and novelties that you want to talk about? 

Raffy: I have a timepiece thatโ€™s quite special to me. Itโ€™s named after my eldest daughterโ€”Miss Audrey. Iโ€™m very thankful to our artisans, especially Coraline and her colleagues, for the incredible hand-engraved dial.

After that touch of eleganceโ€”not with an overload of stones, but with four pear-cut sapphiresโ€”it becomes something truly refined. And with our patented system, you can wear it on your wrist or as a necklace.

Itโ€™s poetry. It’s an emotion. Luxury must evoke emotion. As long as the collector feels that little spark of satisfaction. Thatโ€™s everything.

Go further with the 2025 edition of Watches and Wonders in Geneva.


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