Landed house gates

Privacy policy

Boulevard is committed to protecting the privacy of our users.

We don’t host third-party advertisements and their ad-tech on our platform; we don’t ask users to opt in (or out) of marketing spam; we have exclusive partnerships such that when users enquire about a property, their data is shared with a single, trusted provider.

This privacy policy sets out how we collect and use personal data, how to withdraw consent, and how to contact our Data Protection Officer.

By using Boulevard’s platform, users agree to the terms set out in this privacy policy subject to applicable law.

1. How we collect data

Most importantly, users can make use of the platform without providing any personal data.

We host a minimal level of third-party tracking solutions such as Google Analytics, to provide broad and anonymised insights into how our platform is performing (see the Google data policy here). We don’t host display advertising, third-party advertisements, or their associated ad tech. We don’t run social campaigns for partners and don’t host Facebook and other pixels.

We do collect personal data when users enquire about our property listings or services. We collect this information with the user’s express consent, and take reasonable precautions to prevent the loss or misuse of personal data.

We will share personal data with a partner only as required by the enquiry – eg, for most property enquiries we will pass the user’s details on to the vendor or their agent. We typically work with such partners exclusively, and don’t share users’ data with multiple partners working on the same or similar projects.

We never ask users to opt in (or out) of additional third-party marketing.

2. How we use data

We primarily use personal data to fulfil user enquiries. We may contact users directly, send them content, or add them to a mailing list, but only ever at their request.

We share user data with our partners only as required to fulfil an enquiry. We work with a limited number of partners who are typically highly experienced and trusted providers in their field.

We may from time to time send communications related to new services or other offerings on the Boulevard platform to users who have engaged with us.

We don’t send users unsolicited content or offers from third parties. 

Users can request to opt out of any further communication from Boulevard by writing to our Data Protection Officer – any actions we take will be in accordance with the PDPA.

To opt out of further communications from partners with whom data has been shared in order to fulfil an enquiry, users will need to contact the partner directly.


This privacy policy shall be governed in all respects by the laws of Singapore.

We may amend this policy from time to time, and users’ ongoing use of the Boulevard platform will be deemed as acknowledgment of and agreement with the amended privacy policy.

Any questions regarding this policy can be directed to our Data Protection Officer at the following address: