The interview: Edra’s Monica Mazzei on choosing comfort and character over design clichés
Edra’s vice president, Monica Mazzei—daughter of the brand’s founder, Valerio Mazzei—has been an integral part of the company’s evolution since its inception. Growing up alongside the business, she developed a deep appreciation for craftsmanship and design from an early age, eventually stepping into a leadership role where she continues to shape Edra’s global identity. In this conversation with Boulevard at the Milan Design Week, Mazzei speaks candidly about what defines the brand’s DNA, why she’s wary of the word “luxury” and how Edra continues to push material innovation without losing sight of its purpose.
Photography by Jin Cheng Wong.